Australia’s leading salon owners share what treatments are booking out fast. From chemical peels and facials to eyebrow lamination and teeth whitening, it’s not all manicures and pedicures.
As beauty salons around the country begin to spring open their doors to a crowd of awaiting customers, it’s no surprise some owners have compared it to being as busy as Christmas, with bookings and waitlists reaching well in to the thousands.
We’ve been in isolation and deprived of regular beauty treatments for months, having to either fend for ourselves trying our hands at DIY hair colouring, proper facials (yes, you can give yourself a treatment just like the pros) and even becoming our very own eyebrow connoisseurs. But despite all of our at-home efforts, there’s nothing quite like handing over the reins to the professionals.
Here, we catch up with some of Australia’s leading salon owners – from skincare to cosmetic dental, to see which treatments are proving most popular.
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At cosmetic clinics
Much like our experts predicted, anti-wrinkle injections are proving to be the most popular choice when it comes to cosmetic treatments. “My entire first week back in the clinic is completely booked out with anti-wrinkle injections (Botox),” says Kelly George. “Anti-wrinkle injections last roughly 10-12 weeks, so after a nine-week closure almost all of our clients are either overdue, or close to being due, for their top up. For many long-term users this is possibly the first time they have seen wrinkles on their face in years. As you can imagine, they have been very eager to get back to the clinic.”
At spas and skincare chains
When it comes to leading spa chains, an influx in facials and grooming are leading the charge. “We have had a huge surge in beauty and waxing services initially – particularly eyebrows, followed by facials, especially our Signature Facial ($110, at Ella Bache),”says Ella Bache’s national training manager Gina Cook.
Dermalogica’s Pro Power Peel is the most booked treatment, proving chemical peels and deep cleansing facials are high on the list.
Some boutique clinics are seeing their signature treatments are also proving their worth, mostly because they’re not available elsewhere and regular clients know they work. “The most popular treatment our clients have been lining up is our Blueberry Antioxidant Peel ($150, at The Clinic),” says Kaye Scott founder of Bondi based The Clinic. “It’s always been the most popular treatment as it’s a powerful, yet gentle exfoliating peel.”
One-stop-shops, such as Gillian Adams in New South Wales, says that maintenance-type appoints like facials, waxing and pedicures are filling up bookings over specialised treatments such as Vichy showers and massage.
Natalie Papadopoulos, founder of Randwick’s The Parlour Room, agrees, “As soon as we were able to open we saw over 700 appointments come through overnight, with the overwhelming majority for nail and eyebrow treatments. We’re now largely booked for June with everyone looking to touch up their brows and feel put together once more with a fresh manicure and pedicure.”
And specialised services
But it’s not just skin and nails receiving all the TLC, mobile teeth whitening company Champagne Smile had more than 250 new bookings in a week. “We’ve been inundated with booking requests for our Ultra White Treatment Mobile Service ($250, at Champagne Smile). It’s performed over two appointments one week apart, providing results of up to 14 shades whiter from the comfort of their own home,” says founder Nicola Madden.
When it comes to eyebrow styling, it’s not just upkeep that we’re after. Sydney’s Kohl Beauty are seeing freehand eyebrow tattooing and eyebrow laminations are the two top treatments, with clients valuing more permanent solutions.